YOUR WEBSITE IS NOT YOUR 

SALES FUNNEL

WEBSITE VS SALES FUNNEL

Most of the digital marketing firms out there will tell you that your website is your best salesperson. 

However, we beg to differ.

You may have the most beautiful website in the world, you may have the best content in your website, but trust me, none of them is going to make you big profits if you do not have FUNNELS

The definition of the sales funnel (also known as a revenue funnel or sales process) refers to the buying process that companies lead customers through when purchasing products. A sales funnel is divided into several steps, which differ depending on the particular sales model.

- ringDNA

Definition of
SALES FUNNEL

Discover How Sales Funnel Works

Did you know that it costs McDonalds $1.91 in advertising to get you into the drive through...?

 

And when they sell you a burger for $2.09... they ONLY make $0.18... :(

 

But... when they upsell you fries and a coke for $1.77 more... they make (and more importantly keep $1.32 profit)...  

 

Yes, 8 times the profit of the initial sale!

 

Pretty cool, don't you think? 

 

But... what does that have to do with you?

 

Well, If you're like most people who sell stuff online...

 

You setup a website, and you started selling your product...

 

But just like McDonalds... even if people are buying it...

 

After your advertising costs, you're probably not left with enough to even cover your hosting bills. :(

 

And that's when you realize... that if you want to make it online, you can't sell from a flat website...

 

You need to do what McDonalds did, and setup a sales funnel... 

 

But instead of having people go through a drive-in window...

 

Online they go through a "capture page" where you can gather their contact information and follow up with them through email...

 

Then instead of selling them a burger, you have a sales page created to sell your initial product...

 

And while you're probably not going to offer your customers fries and a coke...

 

You could upsell them on your other products and services.

 

This is what we call a "Sales Funnel"

 

Where website visitors can come in the top...

 

And cash comes out the bottom...

 

You have seen it work at McDonald's, you have seen it work on Amazon... and you KNOW it will work for you.

 

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